Lunes, Pebrero 22, 2016

Ways to Gather Start-Up Analytics (And Use Them)

The first months and years of your start-up will likely be wrought with ups and downs. Youve probably prepared for some level of inconsistency, but theres a way to make sure you make the best decisions at every step. Whether []

Post from: Search Engine People SEO Blog


Ways to Gather Start-Up Analytics (And Use Them)


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Written by Stephen Moyers, SPINX Digital


The post Ways to Gather Start-Up Analytics (And Use Them) appeared first on Search Engine People Blog.




Biyernes, Pebrero 19, 2016

7 Ways To Improve Content Marketing

Here are seven actionable and smart ways to improve your content marketing process: 1. Refer Traffic To 3Rd Party Converting Sites Send non-converting traffic to a content recommendation site such as Outbrain. Outbrain show relevant, related links. They use behavioral [...]

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7 Ways To Improve Content Marketing


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Written by Felix Tarcomnicu, Adsable


The post 7 Ways To Improve Content Marketing appeared first on Search Engine People Blog.




Huwebes, Pebrero 18, 2016

How To Reward Your Brand Advocates (Without Money)

So you've got brand advocates (great!), and now you want to reward them. But perhaps you don't have $100 lying around to hand out to every single user who is pushing your brand. Or maybe, you just want to be [...]

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How To Reward Your Brand Advocates (Without Money)


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Written by David Schneider, NinjaOutreach


The post How To Reward Your Brand Advocates (Without Money) appeared first on Search Engine People Blog.




Indonesia reverses Tumblr ban, for now

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A day after it declared a site-wide ban on Tumblr, Indonesia decided Thursday to take a more measured approach to censoring objectionable content on the site.


On Wednesday local time, a government official told the BBC that authorities would block Tumblr because it hosted pages that carried porn.


But after users were outraged by the news, the government appears to have reversed its outright ban. Instead, officials plan to reach out to Tumblr's owner, Yahoo, to figure out how to restrict access to adult content on the blogging site.


The ministry of communication and information posted an update to say it has requested Tumblr to "self censor" its pornographic content. Read more...


More about Asia, Indonesia, Censorship, Tumblr, and Social Media


Martes, Pebrero 16, 2016

Benchmark Email To Live Blog MarketingSherpa Summit 2016






Benchmark Email To Live Blog MarketingSherpa Summit 2016 We're excited to bring a bit of MarketingSherpa Summit 2016 directly to all of you. We'll be capturing as much of the information and fun as possible and sharing it in our daily live blogs straight from the event. That means you won't have to travel to Las Vegas to hit a jackpot. It'll be right here waiting for you.



MarketingSherpa Summit 2016 will be February 22-23. Topics include email, digital, mobile and content. The speakers at the event include Academy Award-Nominated Director Morgan Spurlock, New York Times best-selling author Charles Duhigg and a few others we can't wait to hear their presentations.



You can follow along at home both on the blog and in the comments as well as via social media. We'll be monitoring the channels all day and would love for all of you to join in on the conversation.



If you happen to be attending MarketingSherpa Summit 2016, let us know! We'd love to meet up and say hello and perhaps catch a session or speaker ... or a drink. Comment on this post or the live blogs or reach out on social media.

Lunes, Pebrero 15, 2016

How To Test & Optimize PPC Ad Campaigns (Part One)

You planned, researched, built and launched your perfect Pay-Per-Click (PPC) campaign. It's out in the world bringing customers to your store, whether physical or digital. Now you can just sit back and start counting the money right? NO! PPC should [...]

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How To Test & Optimize PPC Ad Campaigns (Part One)


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Written by Robert Brady, Righteous Marketing


The post How To Test & Optimize PPC Ad Campaigns (Part One) appeared first on Search Engine People Blog.




13 Conversion Rate Optimization Tools Compared

Conversion rates are popular figures used in online marketing to analyze the percentage of users taking a desired action. In simple terms, a conversion is "the task you want your web visitor to do on your website." This can be [...]

Post from: Search Engine People SEO Blog


13 Conversion Rate Optimization Tools Compared


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Written by Shane Barker, Shane Barker


The post 13 Conversion Rate Optimization Tools Compared appeared first on Search Engine People Blog.




How To Get Back Into SEO After Being Away

We all know the SEO/SEM industry is fast paced. Go on maternity leave, short term disability, or a sabbatical, and you come back to a whole new industry. New tools, algorithms, and 'Google laws' sprout up on a regular basis. [...]

Post from: Search Engine People SEO Blog


How To Get Back Into SEO After Being Away


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Written by Rejini Stevenson,


The post How To Get Back Into SEO After Being Away appeared first on Search Engine People Blog.




Marketing Day: AT&T Launches Hello Lab, Instagram Adds Video View Counts & More

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.



Please visit Marketing Land for the full article.


Miyerkules, Pebrero 10, 2016

Study The Competition To Rank Higher In Organic Search

Everyone wants to rank higher in search results than their competition. One of the best ways to achieve this is to stay on top of how the competition is doing online. What are they doing right and how they are [...]

Post from: Search Engine People SEO Blog


Study The Competition To Rank Higher In Organic Search


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Written by Bernadette Coleman, adviceinteractivegroup.com


The post Study The Competition To Rank Higher In Organic Search appeared first on Search Engine People Blog.




Martes, Pebrero 9, 2016

Social Media Tips & Tools To Post Smarter: The Importance Of Content

This is part 1 of a series featuring Social Media Tips and Tools to Post Smarter. In this post we're going to talk about the importance of content. We already know that social media is a way for us to [...]

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Social Media Tips & Tools To Post Smarter: The Importance Of Content


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Written by Laura Blaker,


The post Social Media Tips & Tools To Post Smarter: The Importance Of Content appeared first on Search Engine People Blog.